I managed the 2019 American Angus Association Annual Report, was the lead writer and directed the creative direction.
2019 was a year of push and pull between the way things have been done in the past and moving forward, so the content and creative direction focused on the theme, “Tradition Meets Progress.” Updates were organized with that theme in mind and were presented through that lens.
Awards: 2020 AAEA Special Publication Design – First Place
